Search Engine Optimization

SEO Search Engine Optimization Training Syllabus

Here is detailed SEO training syllabus included with training package offered by SoftLoom IT Solutions. We follow ethical SEO practices in our clients projects and strictly instruct white hat SEO on page and off page optimization practices to our SEO trainees.

SEO Analysis of Website

Website Analysis
SEO Competition Analysis
Keyword Research
Keyword Finalize
Search Engine Optimization Strategy Analysis
Initial Ranking analysis

In SEO analysis, candidates can learn how to analyze a website and understand various criteria of SEO analysis of a website. This session will include introduction of useful SEO analysis tools, its effective usages etc. Students can understand how to prepare a documentation report connected with initial website analysis, traffic ranking analysis etc.

On page SEO Optimization

Website Structure Optimization
Content Optimization
Image Optimization
HTML code optimization
Meta tag creation & optimization
HTML Sitemap creation
Web master tools
Analytics Setup & Monitoring
Robots.txt Optimization
RSS Feed Generation

In on page SEO optimization training, we will instruct how to modify the website pages, URL structure, header section, content, image, anchor texts, heading tags etc. Our main objective is to improve confidence in our candidates to optimize website pages attract Google bots and make impressive to users, generating more impression, clicks, click through rates, page views, easy user navigation and highly interactive experience to website users. Our SEO onpage training sessions help our candidates to understand the ways to achieve a good identity for web page rather than attract search engine spiders.

Off Page SEO Optimization

Google Base Optimization
Reputation building
Book marking
SEO Content writing
Quality link building
Article submissions
Press Release Creation
Blog commenting
Forum posting

White hat off page SEO optimization will cover various ethical practices for getting more quality reputations, achieving local visibility, page and domain authority building, user friendly description writing, link building, article submission etc.

Social Media Optimization & Marketing

Social bookmarking
Social Networking Profiles creations
Social Networking Profile Optimizations
Content Sharing Optimization
Video Optimizations
Social media advertising (PPC)
Blogging
Blog Optimization

In social media optimization session, we can give proper guidance in achieve good social authority, improving online visibility through social media websites, utilizing social media websites for more conversion chances, brand imaging, popularizing etc.

Search Engine Marketing

Slide submission
Pay per click (PPC) campaigns
Search Engine Marketing Research
Video Marketing
Image marketing

Reputation Building

Authority building
Trust building
Relationship building
Mentions
Tagging
Profile optimization
Profile building

Conversion Optimization

Conversion analysis
Conversion Tracking
Conversion Creation
Conversion building
CTR Improvements tactics
ROI conversion optimization

Training for usage of SEO Tools

As part of our SEO training, SoftLoom IT Solutions provide tutorial sessions in usage of different SEO tools. The session will cover importance of using different SEO tools, usage of Google search engine and its resources as a mock tool for improving SEO practices intelligently.

Webmasters tools
Analytics
Keyword Planner
SEO Marketing Tools
Website Analysis Tools
Trend Analysis Tools
Related keyword research tools

Training on SEO Content Management

In off page SEO optimization training, a detailed class will be delivered and practical sessions will be conducted in SEO content management. Since modern online marketing and content marketing ways highly depends on blog publishing, its effective promotion etc, profile management, content management, accounts management etc. plays very important roles. Our advanced SEO training course modules can modify our SEO candidtaes to deliver professional SEO optimization services with International standards. We will help our candidates to improve their knowledge in usage of effective content management systems for their website SEO projects.